Roper St. Francis
Technology & Innovation

Roper St. Francis Healthcare gets a new digital front door

September 1, 2026 2 Minute Read Time

New features include:

  • AI-powered search that understands user intent and helps people find the right information faster.
  • MyChart integration that makes it easier to find and schedule care.
  • Enhanced location pages and maps with filters to quickly find the right location.
  • A fresh, engaging design that reflects Roper St. Francis Healthcare’s commitment to compassion, faith, excellence.

Roper St. Francis Healthcare’s freshly redesigned website gives patients, medical providers and visitors a simpler, more intuitive way to find care and important information.

The new RSFH.com makes it easier to find providers, locations, services, scheduling options and other essential details. Its design reflects a central goal of the project: making access to care as simple as possible. It echoes our dedication to providing the community with health and well-being resources “For a life lived here” in the Lowcountry.

  • This is much more than a website redesign. We have rebuilt our digital front door to create a more modern, intuitive experience that makes it easier for patients and consumers to find the care and information they need.”

    – Krista Robertson , Executive Director, Marketing & Digital Strategy

For many people, our website is their very first interaction with Roper St. Francis Healthcare. Before they ever walk through our doors, they're searching for a provider, checking symptoms or trying to book an appointment online. That first experience matters. When we make it easier, we remove barriers to care, build trust and help people connect with the services they need, right when they need them. At the heart of it all is one goal: making access to care as simple as possible.

Beginning in January 2025, work on the project included implementing a new content management system, developing a new design and site architecture, refreshing content, and enhancing search and analytics capabilities.

Search page

  • This launch is a tremendous accomplishment for Roper St. Francis Healthcare and a reflection of what we can achieve when we come together around a shared goal. So many teammates helped bring this vision to life. I want to thank everyone across the organization who contributed their time, expertise and energy to making the new RSFH.com a reality.”

    – Carey Bradfield , Web Strategy Director

Get care webpage

The effort is part of a key initiative to modernize technology under Roper St. Francis Healthcare’s 2030 Strategic Plan.  The multidisciplinary coordination between marketing, digital and communication teams along with clinical and operational leaders, IT and vendor experts, was paramount to launching the website. Everyone's expertise helped to ensure that the needs of patients and consumers were met while supporting the organization’s clinical and operational priorities. 

Explore the new RSFH.com

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